![]() ![]() There’s nothing worse than the blurred lines that happen when you’re constantly sending new files or download links to a client. ![]() Hightail streamlines our post-production process We’d rather step away from a project if we can’t align our directions but more often than not, this collaboration process works. If they don’t like it, we’ll use their feedback to develop the idea into something that works for us both. ![]() Instead we focus on the one idea that we think is going to be successful. We prefer not to pitch five ideas and ask the client to pick their favorite. We want a 100% success rate for our campaigns We have a lot of loyal clients that we’ve enjoyed working with over the years on some really exciting campaigns. It’s a more personalized experience and that better relationship not only makes things more fun, it helps creates higher quality work. When you work with Shot Cut, you’ll get to know everyone working on your project and that same team will be there for the next one. Now that businesses are investing more in online content, we’re the ones with the experience and can show clients new ways to reach people with video. We didn’t have a lot of experience in that world so we worked mostly in online video. When we started in 2011, video was still about that old model of broadcast content for TV. Clients come to us when they want more of a video focus than they’ll get from other agencies. We handle anything video-related from online campaigns to TV commercials. Shot Cut is an advertising agency specializing in video We spoke with Creative Director, Nathan Bobik about introducing businesses to online video, focusing on the best idea and getting to approval faster. Shot Cut is a video ad agency based in Australia. ![]()
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